PRP Atlas ("we," "us") operates this directory at prp-atlas.vercel.app. This policy covers the public directory, the guides section, and the practice claim form. It does not cover any third-party site you reach by clicking a link from here — a clinic's own website, a Google Maps listing, or a source cited in a guide.
Questions about this policy or a request about your data: hello@prpatlas.com.
You can search, browse, and read every listing and guide on this site without submitting any personal information. Browsing itself is measured by Vercel Analytics, which is cookieless — it does not set a cookie, assign you an identifier, or track you across sites. It records page views and referring pages in aggregate.
We also use Vercel Speed Insights to measure real page-load performance, on the same cookieless basis.
We do not currently run Google Analytics or any advertising pixel. If that changes, this section will be updated first, and the tool will set cookies only after that update is live — never before.
The claim form is the only place on the public site that asks you to type in personal information. Submitting it sends us: your name, role, work email, phone number (optional), the NPI you assert is yours (optional), and any message you add.
What we do with it: a claim is reviewed by hand before anything changes on the listing. We use your email and phone only to verify you're actually connected to the practice and to follow up about the claim. We never publish your name, email, or phone number anywhere on the site — the listing itself doesn't change until we approve the claim, and even then, only ownership and commercial tier are set. A stated NPI is checked independently against the CMS registry; it is never published just because you typed it in.
Claim submissions are stored in a database table with no public read access — the public site's own key cannot see this data, and it is visible only to us.
Listings on this directory are built from public sources: a clinic's own website, its Google Business listing, and the CMS National Plan & Provider Enumeration System (NPPES), which is a public federal registry. We do not publish a clinic's private contact email — where we hold one on file, it is kept separately and is not exposed through the public site.
If a listing is about your practice and something is wrong, you can claim it to correct the details, or email us directly.
We do not sell personal information to anyone. We do not share claim-form data with the practices you're claiming, with data brokers, or with advertisers. We don't use your data to train any model.
Claim submissions are retained for as long as needed to process the claim and keep a record of who owns a listing. You can ask us to see, correct, or delete the personal information you've submitted by emailing hello@prpatlas.com — we'll respond and act on a verified request within a reasonable time.
If this policy changes in a way that matters — a new tool that sets cookies, a new way we use your data — we'll update the date at the top of this page. This is a working policy for a small, actively developed site, not a substitute for legal advice; if you have a specific compliance question, talk to a lawyer.